The Taiwanese supply chain industry is speculating on a possible shortage of OLED panels this year. Memory, LCDs, and optical sensors are also likely to be affected as a result of the growing demand from Chinese Smartphone makers the likes of Huawei, Oppo, and Vivo, which are Apple Inc’s (NASDAQ:AAPL) competitors. Word has it a majority of these companies are trying to shift towards mid- to high-end phones whereby the common size displays are growing from 5 inches to 5.5 and better still 5.7 inches.
As all this unfolds, Apple is upping its game. The tech giant is expected to debut three new iPhones this year, the top-end being “iPhone 8”. In what will perhaps be a reflection of the trend towards bigger displays, this device will be sporting a curved Samsung OLED panel measuring 5.1 or 5.2 inches. The other two, which are inclined to “iPhone 7s” lineup, will feature 4.7- and 5.5-inch LCDs.
But Apple is reported not to be in line with its business model or culture
The California-based technology giant has been pushing into original video content; a move that Apple analyst Horace Dediu says is not attuned to its business model or culture. Apparently, it is not the first time that this analyst is lamenting about Apple’s unsuitability of being a content producer. He is also not the only that is taking Apple’s move with a pinch of salt. Andreessen Horowitz partner Benedict Evans narrates that it feels like Apple is losing its self-confidence in the core product.
It seems like Apple wants to create its own culture
Content is culture and Apple has previously worked so hard to sustain its brand. Besides, there is a glut of new programming and talent in the market. Thus the company’s move may have been an unforeseen event plan for some time.
However, speaking to Business Insider, Dediu counters this. He says, “Content is neither an attractive business nor one which is compatible with Apple’s business model or culture. The reasons for becoming a producer may have more to do with an impatience with existing sources of content to license on acceptable terms and with the rise of proprietary content from alternative distributors.”
Meanwhile, Apple’s stock was trading at $119.04 a fall of $0.21 or 0.18%.